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The most innovative designers consciously reject the standard option box and cultivate an appetite for thinking wrong.

Central Lakes College Raiders Logo

Central Lakes College, with campuses in both Brainerd and Staples Minnesota, was looking to update their logo for their sports team, Raiders. The previous mascot and icon was “Raz,” a black raven bird and the student body did not feel that it represented the team well, they needed something more fitting for the word “Raider”. Creating a rugged, brute character who looks like he is always moving forward, taking on new challenges. Placing the design on a football helmet for presentation gave a full, strong impact.

Project Details

  • Client Central Lakes College Raiders
  • Project type Branding
  • Skills Branding, Logo Design, Illustrator, Photoshop

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