The most innovative designers consciously reject the standard option box and cultivate an appetite for thinking wrong.


Oct 2014

Central Lakes College Raiders Logo

Posted by / in PORTFOLIO /

Central Lakes College, with campuses in both Brainerd and Staples Minnesota, was looking to update their logo for their sports team, Raiders. The previous mascot and icon was “Raz,” a black raven bird and the student body did not feel that it represented the team well, they needed something more fitting for the word “Raider”. Creating a rugged, brute character who looks like he is always moving forward, taking on new challenges. Placing the design on a football helmet for presentation gave a full, strong impact.

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